Ascend Realty Inc.

1575 N Lacrosse St Suite K, Rapid City, SD 57701
  •   5   (234 reviews)

Meet the team

Get to know the 7 agents at Ascend Realty Inc..

Michael Frybarger
Michael Frybarger

Owner / REALTOR® Broker

  5   (103 reviews)
About Michael
Immediately after high school in 2005, I enlisted in the U.S. Army as a 13F Forward Observer for the Artillery. I had a very successful 5 year career which included 2 tours of duty in Iraq. I was in Baghdad as part of the "Troop Surge" of 2007-2008 and stationed in northern Iraq in 2009-2010. I decided I wanted a family, and the Army life wasn't conducive to the type of family life I wanted to have, so after my last tour, I returned home and enrolled in college at Black Hills State University. While enrolled and attending classes I became a Rapid City Police Officer. I loved that career. I made a lot of friends and learned many valuable lessons over the 2 years that I was there. I was involved in 2 shooting incidents in early 2012 and decided it was a sign that I should shift my career focus elsewhere. I had purchased my first home while I was a cop, and always felt it was a strong possibility for me to become a Realtor, so in March of 2012 I began studying for my Real Estate License. I obtained that license in June of 2012 and quickly found that my extreme work ethic and passion for service put me miles ahead of my peers. Within my first 3 years I was in the top 5% of agents in my market according to sales volume. I have continued to provide top tier service and guidance to my clients and as the Broker/Owner of Ascend Realty Inc. I am now dedicated to creating a group of agents who can provide that same elevated level of service under my guidance.
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Henry Ulrich
Henry Ulrich

Associate Broker / Licensed Real Estate Agent / REALTOR®

  5   (87 reviews)
About Henry
Henry Ulrich 605-490-2040 Roy@HenryRoyRealEstate.com Most people don’t wake up thinking, “I should learn everything about Henry today.” They just want someone who can actually help them through the big stuff… buying, selling, relocating, upsizing, downsizing, investing, tight timelines, or just figuring out what the next move even looks like. That’s where I come in. I’m Henry, a Realtor in the Black Hills focused on making real estate feel a whole lot less overwhelming. I help people navigate major life changes, whether you’re • moving because your family is growing, • relocating for work or military orders, • selling a place that no longer fits, • buying your first home, • starting fresh after a tough chapter, or • investing to build something long-term. My background is a mix of real estate, photography, and five years as a reserve police officer. Translation… I stay calm when things get tense, I pay attention to the details most people miss, and I’m not afraid to have the conversations that actually need to happen. I market homes the right way, negotiate hard, and explain things in a way that makes sense. I’m also an FAA Part 107 certified drone pilot, so the aerial photos and video on my listings are shot by me, not outsourced. Designations and what they mean for you: • **CRS (Certified Residential Specialist)** – Proven experience and production, not just theory. • **ABR (Accredited Buyer’s Representative)** – Strong buyer representation, protecting you and helping you avoid costly mistakes. • **MRP (Military Relocation Professional)** – Experience with PCS moves, timelines, and VA loan nuances. • **SRS (Seller Representative Specialist)** – Strategic pricing, marketing, and negotiation to protect your equity. • **SFR (Short Sales & Foreclosure Resource)** – Ability to navigate more complex or distressed situations when things aren’t straightforward. • **CHLMS (Certified Home Luxury Marketing Specialist)** – Elevated marketing and presentation for higher-end homes. Outside of real estate, I’m a husband, a dad of three, and a small business owner. I also tend to answer my phone more than I probably should, but that’s just how I operate. If you want straight answers, real communication, and someone who treats your move like it actually matters, reach out anytime. Whether you’re ready to take the next step or just need honest advice, I’m here to help.
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Emily Horan
Emily Horan

Broker Associate / Licensed Real Estate Agent / REALTOR®

  5   (21 reviews)
About Emily
I became a licensed Realtor® in 2023, but I jumped in with a head start. I began my real estate career coordinating transactions, so from day one, I knew how to navigate timelines, contracts, and the occasional curveball with calm, clarity, and color-coded checklists. Today, I help people relocate, settle, and make big moves in the Black Hills. Whether it’s your first home, your third, or your “we just need a guest room and a view” upgrade, I’m here to make the process smart, smooth, and genuinely enjoyable. I specialize in first-time buyers, military relocations (I’m MRP certified), and local folks moving up, downsizing, or just ready for a new chapter. I bring deep local knowledge, strong negotiation skills, and an honest, hands-on approach to every deal. If you’re looking for a Realtor® who knows the area, answers your texts, laughs with you through the stress, and fights for your win, I’m your girl.
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Megan Dickerson
Megan Dickerson

Broker Associate

  5   (20 reviews)
About Megan
Megan Dickerson, a Broker Associate with exceptional ratings, has made quite a mark in the real estate scene in Rapid City, South Dakota, and surrounding areas. Operating with a perfect 5-star rating, Megan is highly recommended by clients who appreciate her in-depth market knowledge and dedication. She won the award for #1 Agent in both Pennington county and Box Elder. As a military spouse Megan has a unique understanding of the buying and selling process while remaining on a strict timeline. Megan continues to provide exceptional service and keen pricing strategies, making her a local expert trusted by many. Whether you're buying or selling, Megan's commitment and localized insight ensure a smooth and rewarding real estate experience. If you’re seeking a trusted advisor with a proven track record and client-first approach, Megan Dickerson is the agent to call.
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Michael Miller
Michael Miller

Broker Associate

  5   (5 reviews)
About Michael
I'm Mike Miller, Broker Associate, proud South Dakotan, husband, father of two amazing daughters, and someone who's genuinely passionate about helping people make smart real estate decisions. Whether you're buying your first home, selling your current one, searching for your forever home, or investing in property, I'm here to make the process simple, strategic, and as stress-free as possible. Real estate doesn't have to be overwhelming when you have the right person in your corner. Living and working in the Black Hills gives me a deep understanding of our local market and the people who call it home. I believe in honest communication, strong negotiation, and treating every client the way I'd want my own family to be treated. No pressure. No gimmicks. Just hard work, straight answers, and a commitment to getting you the best possible outcome. Outside of real estate, you'll usually find me outdoors, around a campfire, or in the stands cheering on my daughters. Family, community, and building lasting relationships are at the center of everything I do. If you're looking for a trusted local REALTOR® who will work hard, keep you informed, and have your back from start to finish, let's connect. I'd love to help you make your next move with confidence.
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About Sierra

Sierra has 1 sold property listings over the past 12 months.

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About us

Dedicated to elevating the real estate experience, Ascend Realty is committed to nurturing exceptional agents who embody the values of integrity, strategic thinking, and service. Our mission is to propel our community to new heights, delivering unparalleled results through the fusion of unwavering morals and the industry's leading marketing expertise. At Ascend Realty, we believe in rising together, setting a standard of excellence that propels both our agents and clients to unprecedented success.

Our reviews

  5  
239 reviewsacross 17 different locations, showing 6.
Our qualities as told by our client reviews: hard-working, dedicated, proactive, well-prepared, responsive, clear communication, local expert.
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Buyer review
I would give Mike Frybarger 10 stars out of 5 !!
about 3 hours ago
I would give Mike Frybarger 10 stars out of 5 !!

Mike listens carefully to what you are specifically searching for concerning property and location. He has great patience and communication skills. He always asks valid questions after a viewing to add information to your file to help him find your dream home. He works tirelessly to ensure that he can present great options for viewing and works with your schedule to get quick access for viewings. He is ALWAYS optimistic and projects confidence that is contagious. We had been scouring the Hills area for almost two years under the guidance of two different agents when we were introduced to Mike. His attitude and encouragement spiked our hope level. We were NOT disappointed! He was able to guide us through acquiring a home we could only have dreamed of living in!! He is respectful of not only his clients as buyers but also the sellers. I firmly believe this deal was only made possible because of Mike’s commitment, knowledge of the market and desire that all parties are comfortable with the end result. He kept us well informed of the steps that would lead up to closing and the scheduling involved. Following our purchase he has gone above and beyond to answer all the questions that have cropped up and make sure that our transition is smooth. I can’t say enough great things about Mike! He’s a genuine rock star realtor and will get you the results you’re seeking!!

Michael Frybarger

Michael Frybarger

  5   (103 reviews)
Buyer review
Exceptional Homebuying Experience with Henry Roy Real Estate at Ascend Realty, Inc.
1 day ago
Exceptional Homebuying Experience with Henry Roy Real Estate at Ascend Realty, Inc.

Finding a new home is an exhilarating yet often daunting experience, fraught with numerous decisions and unforeseen challenges. Our journey in Rapid City, South Dakota, was profoundly enriched by the expertise and dedication of Henry Roy and his team at Ascend Realty. Their professionalism and client-centered approach transformed what can be a stressful process into one marked by clarity and confidence. From our initial consultation, it was evident that Henry and his colleagues possess an intimate knowledge of the local real estate market. Their guidance extended beyond simply showing properties, encompassing strategic advice on neighborhood selection, market trends, and negotiation tactics. Their transparent and timely communication kept us informed every step of the way, alleviating uncertainties and reinforcing our trust in their stewardship. What truly distinguished Henry Roy Ascend Realty was their personalized service. The team listened attentively to our preferences and concerns, adapting their approach to meet our unique needs. This attentiveness ensured that no detail was overlooked and enabled them to address any multifaceted issues efficiently. Their comprehensive approach to addressing complex issues transformed what could have been a stressful experience into one that was smooth, efficient, and even enjoyable. In conclusion, Henry Roy Real Estate at Ascend Realty exemplifies the highest standard of real estate service. Their blend of market discernment, heartfelt dedication, and seamless communication offers an unmatched experience for homebuyers. For anyone navigating the home search in Rapid City, partnering with Henry Roy Ascend Realty means securing not only a home but a trusted guide through one of life’s most significant journeys, more than a contractual milestone—it is the beginning of a new chapter. Thank you Henry Roy and team at Ascend Realty, Richard and Vinnie Tomlin

Henry Ulrich

Henry Ulrich

  5   (87 reviews)
Buyer review
Excellent
2 days ago
Excellent

He was very patient with me and even though I had a low budget I didn't feel like he gave me less than his best.

Michael Miller

Michael Miller

  5   (5 reviews)
Buyer review
Calm under pressure, knowledgeable and efficient.
5 days ago
Calm under pressure, knowledgeable and efficient.

Emily is more than just a real estate agent. She truly truly cares about people and will walk alongside you the entire way. We encountered several big obstacles and Emily was always 3 steps ahead ensuring that we didn't have to worry or try to do it ourselves. She has great communication skills and a vast knowledge of real estate workings. We will always recommend her.

Emily Horan

Emily Horan

  5   (21 reviews)
Buyer review
Fantastic to work with, always going above and beyond
9 days ago
Fantastic to work with, always going above and beyond

Emily was fantastic to work with. We had all sorts of hiccups and issues that kept coming up with the closing or property questions. Most times when I asked a question about documents, paperwork or solving the problem Emily was already ahead of me with an answer or had put in requests to obtain answers. She was a great sounding board with lots of knowledge and experience as well as resources from other professionals. It was a long process to get closed on our house hut she fought for us every step of the way and couldn't be happier with the result of our home.

Emily Horan

Emily Horan

  5   (21 reviews)
Buyer review
Expert Guide for first time home buyers
13 days ago
Expert Guide for first time home buyers

We were first time home buyers moving to the area from out of state. It was a lot of big life changes at once but Sierra helped to make this as easy as possible by taking time to understand what was important to us in a home and neighborhood and helping us find suitable options. We love the home she helped us select and was there providing guidance and support throughout the whole process.

Sierra Lorenz

Sierra Lorenz

  5   (2 reviews)
Show all 239 reviews
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Our properties

Ascend Realty Inc. has 17 properties for sale and sold 75 properties in the last 12 months, showing 4, sorted by most recent activity

SoldSep 25, 2026
$381,000
4727 South Canyon Road
Rapid City SD 57702
3
2
1
Single-Family
Listing courtesy of Ascend Realty Inc.
SoldSep 22, 2026
$1,200,000
13045 Box Elder Drive
Rapid City SD 57702
3
2
4
Single-Family
Listing courtesy of Ascend Realty Inc.
SoldAug 31, 2026
Price not available
21883 Empire Place
Piedmont SD 57769
4
1
1
House
Listing courtesy of Ascend Realty Inc.
SoldAug 21, 2026
$289,000
6440 Manchester Street
Summerset SD 57718
2
2
2
Condo
Listing courtesy of Ascend Realty Inc.
Show all 92 properties
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