Ellen Taracido, Broker Associate
Fort Lauderdale Real Estate Expert | Poinsettia Heights Resident | Condo & Residential Specialist
A South Florida Realtor since 2009, Ellen Taracido is a trusted Fort Lauderdale real estate advisor known for market expertise, strategic pricing, sophisticated marketing, and strong negotiation. She specializes in residential properties, luxury and new construction, and condominiums, helping buyers and sellers navigate the complexities of the South Florida market.
A Fort Lauderdale resident since 2008 and a Poinsettia Heights resident since 2009, Ellen brings firsthand knowledge and a genuine connection to the community she calls home. She is passionate about helping Poinsettia Heights homeowners understand their property's value, prepare for the market, and achieve the strongest possible result when they decide to sell. Through her dedicated neighborhood resource, SellingPoinsettiaHeights.com, she provides local market information and resources for homeowners, buyers, and sellers.
While Poinsettia Heights is a key part of Ellen's local focus, her experience extends throughout Fort Lauderdale, Oakland Park, Pompano Beach, Boca Raton, and surrounding communities. Her experience spans luxury and new construction properties, residential homes, and the Fort Lauderdale condominium market, including extensive work with downtown Fort Lauderdale properties.
Ellen has also been part of the sales teams for two ultra-luxury pre-construction developments in Fort Lauderdale, Riva and Adagio, giving her firsthand experience with new development, construction, design, contracts, pricing, and the expectations of today's discerning buyers.
For sellers, Ellen takes a strategic approach from the beginning. She evaluates the property, comparable sales, competing inventory, market conditions, buyer expectations, and the property's unique strengths to determine how it should be positioned and priced. Her goal is to create a thoughtful marketing strategy that generates meaningful exposure, attracts qualified buyers, and positions her clients for success throughout the negotiation process. Her attention to contracts, contingencies, risk management, staging, and transaction details gives her clients an advantage from the first conversation through closing.
Ellen's path to real estate began in New York. Raised in New Rochelle, she earned her degree from Hofstra University and developed her negotiation skills in the fast-paced New York City garment industry. She later purchased, renovated, and sold properties of her own in Manhattan, discovering a passion for real estate and complex transactions.
In 2008, Ellen relocated to Fort Lauderdale and entered the South Florida real estate market during one of its most challenging periods. She immersed herself in the local market, contracts, negotiation, contingencies, and risk management—experience that continues to shape her strategic, detail-oriented approach.
As a Broker Associate with Compass, Ellen combines local expertise with sophisticated marketing, technology, and the resources of a leading global real estate company. She is also a Florida Realtors Director, Code of Ethics instructor, Ombudsman, and member of the Professional Standards Committee, and holds the National Association of Realtors' C2EX endorsement.
Whether you're selling a home in Poinsettia Heights or surrounding areas, buying or selling a condominium in Fort Lauderdale, or navigating a luxury or new-construction opportunity elsewhere in South Florida, Ellen provides knowledgeable, strategic representation grounded in experience, local insight, and a commitment to exceptional service.
Expertly positioned. Precisely sold.