EMgroup Difference
From private Lake Austin hideaways to architecturally significant estates, Eric Moreland Group advises on Austin’s most exceptional properties with discretion, precision, and a long-term perspective. Among the first in Texas to operate as a specialized luxury advisory, Eric Moreland intentionally structured the firm to serve complex, high-value residential assets at a level beyond traditional brokerage models. Operating under the umbrella of Moreland Properties, Austin’s longest-established independent brokerage and the city’s exclusive partner of Forbes Global Properties, EMgroup pairs local mastery with a powerful global reach. Rather than a conventional sales team, EMgroup functions as a private advisory, bringing together highly experienced agents, strategic marketing, and dedicated operational support under a single, cohesive philosophy. Every engagement is guided by trust, privacy, and informed counsel, resulting in a service defined by relationships, outcomes, and enduring stewardship.