Tonna Gruber is a REALTOR® with Keller Williams Suncoast in Sarasota and Lakewood Ranch, Florida, and the leader of the Let's Move Team.
Tonna first earned her real estate license in 1984, as a young newcomer to the Southwest during the savings and loan crisis. She learned the business from the ground up, working with bank-owned and FDIC properties: turning mismanaged apartments into condominiums and struggling resort properties into homes with resort amenities. It taught her early how value is really made, and how complicated a real estate transaction can be.
Tonna grew up in Louisiana and moved to Sarasota in 1994. She raised her two boys in a home on Bayou Louise on Siesta Key, just off Big Pass, with boats, kayaks and canoes, and she still calls walking the beach "its own type of medicine." While her boys were young she went back to school and earned her degree in psychology, and in 2005 she began her Florida real estate career. In 2007 she moved downtown to a 10th-floor condo looking over Sarasota Bay and Bird Key to the Gulf, walking her dog to Marina Jack and biking the Ringling Bridge to Longboat Key.
To Tonna, real estate is "the people business, not the business of selling. What is a house if it is not a home?" People hire her because she takes the time to understand what they are going through and what they need, and she asks questions until her clients can hear their own answers and see their options. "The decisions are always theirs. Never mine." She specializes in helping people reach the real estate goals that improve their quality of life, whether that is a first Florida home, a move closer to what matters, or downsizing in a state with no basements and attics too hot for treasured things.
When a homeowner asks what their home is worth, Tonna starts with a range from similar homes that have sold, then walks through the home, the way an appraiser would, because the real question is what the home will sell for. She will never encourage a price she does not believe will sell, and if she is not the right fit for someone, she will say so and point them to another agent. Her value comes from her negotiation education and experience, and from guiding clients from contract to close on both the buying and selling side.
If you are looking for a real estate agent in Lakewood Ranch, FL, or a realtor in Sarasota, FL to sell your house, Tonna and the Let's Move Team have helped buyers and sellers in neighborhoods like Lakewood Ranch Country Club, Greyhawk Landing, The Meadows, Siesta Key and downtown Sarasota.
Tonna built the Let's Move Team because she judges her business by the customer's experience, not the transaction. Her team works from Parrish, north of the Manatee River, south through Sarasota County to Port Charlotte and Lee County, along both sides of I-75, each agent in the area they know best. Since 2005, Tonna and her team have helped clients with 400+ homes and more than $290M in sales.
What she is most passionate about is the relationship after the closing: being able to pick up the phone and hear a welcome hello, or run into a past client around town and be glad to catch up. A client she helped find a vacation home in University Place in 2006 is still a friend she hears from every day.
Ten years from now, Tonna hopes people in Sarasota and Lakewood Ranch will say she is still working hard, still successful, and that she built a business that helped a great many people in her community.
Tonna Gruber, REALTOR®, CRS | Let's Move Team | Keller Williams Suncoast | 4152 Lakewood Ranch Blvd, Bradenton, FL 34211 | 941-232-8950 | Tonna@LetsMove-Realtor.com | LetsMove-Realtor.com