Kay Chafton: Market Knowledge, Expertise Drive Prompt, Profitable Home Sale Result
In the real estate business, as in other endeavors of life, results matter. Kay Chafton of Coldwell Banker Vanguard Realty helped me to achieve a beneficial outcome in the sale of my property at 3522 Martin Lakes Drive, Green Cove Springs, Florida. Kay listed the house for me on March 2, 2023. Within 30 days, I had a cash sales contract on the house from a financially sound buyer at the going market price! Kay’s work was crucial to this outcome. She crafted sales language which highlighted the most salable features of the house and provided me with research based on up-to-date models of property prices in the specific sub-division, as well as her own estimation based on her decades-long experience in the industry. This guidance helped us set a realistic selling price. Additionally, the photos she ordered inside and outside of the house were clear, sharp and attractive. Thus, by the end of the month after the listing, the transaction was complete and I had my money. Most importantly, I was able to exceed my projected earnings from the house sale by a meaningful margin. Yes, results matter.