Kayla is a dynamic full-stack marketer with 10+ years of experience driving growth and engagement through strategic marketing operations and data-driven decision-making. With a proven track record of orchestrating end-to-end lifecycle campaigns, optimizing martech stacks, and streamlining marketing automation, Kayla is able to maximize lead generation and cost efficiency. Adept at translating complex data into actionable insights, she leads cross-functional teams, and enhances customer experiences through targeted omnichannel marketing strategies.
Before entering the prop-tech sphere, Kayla's background includes extensive experience from the agency and financial services industries. Having been a connector for marketing, sales, and leadership, she focuses on driving growth for organizations while supporting agent operations.